
近日,向合设计创始人朱平女士受邀成为国际权威设计奖项——Frame Awards 2024年度2月赛事月度评委。此次邀请由荷兰知名设计媒体《Frame》杂志发出,标志着向合在设计理念与实践成果上,进一步获得了国际专业界的认可。
《Frame》作为全球最具影响力的设计媒体之一,长期聚焦前沿空间设计与创新思维,其主办的Frame Awards 以“革新、创意、美感、可持续与社会影响”为核心评判维度,已成为行业瞩目的国际标杆奖项。
朱平女士拥有逾20年室内设计经验,尤其在商业办公领域深耕不辍。她一贯倡导 “3H”设计原则——健康(Health)、人文(Humanities)、愉悦(Happiness),主张在有限条件下,通过精准的设计平衡,实现空间品质、体验与美学的整体提升。这一理念,与Frame Awards所强调的创新性、形式美感及生态社会价值高度契合。
在向合看来,“合适的设计即是好设计”。并非所有项目都以竞赛为目的,每个项目都有其独特的背景、诉求与挑战——预算、工期、创新侧重、审美偏好等因素各不相同。因此,我们始终致力于:
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在有限条件下优先保障工艺品质与健康可持续;
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追求美学体验与人文关怀的融合;
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在设计方法、解决思路与材料工艺中寻求创新,不刻意哗众取宠,只为抓眼球而设计。
我们深信,真正可持续的设计,来自于对项目本质的理解与尊重,以及在现实框架中寻找最佳平衡点的智慧。
此次朱平女士担任评委,不仅是其个人专业影响力的体现,也代表着向合一贯秉持的务实、健康、向美、负责的设计态度,正在更广阔的舞台上产生共鸣。
未来,向合将继续专注每一个项目的深度耕耘,让设计回归本质,为空间使用者创造真实、长久的价值。
Recently, Ms. Zhu Ping, founder of DU STUDIO , was officially invited to serve as amonthly judge for the Frame Awards 2024 February cycle. This invitation was extended by the renowned Dutch design magazine Frame, signifying that DU STUDIO 's design philosophy and practical achievements have gained further recognition from the international professional community.
As one of the world's most influential design media,Frame consistently focuses on cutting-edge spatial design and innovative thinking. Its Frame Awards, guided by core criteria of Innovation, Creativity, Form, and Eco-Social Impact, has become a globally watched benchmark in the industry.
Withover 20 years of experience in interior design, Ms. Zhu Ping has deep expertise, particularly in the commercial office sector. She is a consistent advocate of the "3H" design principles—Health, Humanities, and Happiness—promoting the holistic enhancement of spatial quality, experience, and aesthetics within given constraints through precise design balance. This philosophy strongly aligns with the Frame Awards' emphasis on innovation, formal beauty, and ecological-social value.
At DU STUDIO, we believe that"appropriate design is good design." Not every project is aimed at winning awards; each has its unique context, requirements, and challenges—varying in budget, timeline, focus on innovation, aesthetic preferences, and more. Therefore, we are always committed to:
·Prioritizing craftsmanship, quality, health, and sustainability within given limits;
·Pursuing the integration of aesthetic experience and humanistic care;
·Seeking measured innovation in design methodology, problem-solving approaches, and material techniques—avoiding deliberate sensationalism or designing merely for attention.
We firmly believe that truly sustainable design stems from understanding and respecting the essence of each project, and from the wisdom of finding the optimal balance within real-world frameworks.
Ms. Zhu Ping's role as a judge not only reflects her personal professional influence but also signifies that DU STUDIO’s consistent design attitude—pragmatic, health-oriented, beauty-seeking, and responsible—is resonating on a broader stage.
Moving forward, DU STUDIO will continue to dedicate itself to the in-depth development of every project, allowing design to return to its essence and creating genuine, lasting value for space users.