Pujiang Market Life, located at 175 Nan Chazhan Road, Huangpu District, Shanghai, is a brand update and space renovation of the former LAFIE Shangshu Yonghui. With a total commercial area of 4800㎡, the market will feature fresh produce, fruits and vegetables, dining, and other varieties, with approximately 90 retail stalls. 

The conceptual design takes the historical context of Shanghai South Railway Station as its core narrative thread, drawing design language from the station, platforms, and freight transport, while integrating the vibrant colors of vegetables and fruits. It transforms the everyday act of grocery shopping into a sensory and colorful experience. Additionally, the client has ambitious plans to make this potentially the first LEED-certified vegetable market in China.

The design revolves around four core principles:

• Historical Awakening: The transformation of the vanishing South Station scenes into space symbols for the modern market, creating an emotional bridge between the old and new in Shanghai’s Huangpu Old Town.
• Visual Impact: A striking first impression is created through steel frames, distinctive ceilings, and artistic colors.
• Timeless Aesthetics: The industrial style serves as a foundation, harmonizing the vivid colors of seasonal fruits and vegetables to achieve a balance between classic design and vibrant energy.
• Low Carbon and Environmental Sustainability: The use of environmentally friendly, recycled materials such as old wooden crates and artificial stone flooring, incorporating a low-carbon, sustainable design approach.

With the support of our design philosophy, spatial language, and visual aesthetics, we aim to create a market that integrates local culture—one that balances the charm of street life with contemporary vitality. We look forward to its opening!

Client : Jiangsu Bao Ze Long Commercial Management Ltd., Co.
Type:  Retail, Lifestyle

Design Scope: Interior Design
Scale:  4800m2
Project Status:  Under construction
Design Time:  2025
Location: Shanghai